URL Shorteners - The Importance of Branding

URL Shorteners - The Importance of Branding

05.Aug.2020
URLs Why Branding?   Isn't it just enough to shorten a URL? I mean, after all, doesn't the fact that the URL has been shortened mean that marketing goals have been achieved? Well, yes and no.   The first thing to consider is that shortening your URL will have a positive effect on your Marketing. Overly long URLs tend to kind of be a wet blanket in terms of brand recognition. However, just having a shortened URL is not driving home the full advantage. The final leg of your marketing goal should be to use a URL that is closely linked with your brand. What do I mean by this?   How To Brand Your Shortened URL   So, how do you going about branding your URL? There are two ways to do this.   Basically, your URL is divided into two parts. Consider this URL     https://abbr.site/dy3RN   There are two parts to this URL. The first part is abbr.site, the second is dy3RN. Now, with URL shortening, you can change either of them. For instance, many URL shorteners will let you change the first part, perhaps you could name it plumb.uk. Therefore the URL now becomes https://plumb.uk/dy3RN. This is a fantastic way of getting your brand awareness up. Customisable URL shorteners are fantastic in their flexibility and using this portion of your shortened URL is an indispensible way of using your link to increase awareness.   The Second way is equally beneficial. Consider for example that you leave the first part as is. You can still change the latter part of the domain, so that the shortened URL now becomes https://abbr.site/plumb-uk. The advantage of this second method is that the authority of the URL shortener site is preserved, and a little of that authority is now passed on through the link that you have created. With the first method, the authority that is passed on is dependent upon the authority of the branded link you have used. For instance, if you change the primary part of the shortened domain to plumb.uk, the authority that will be passed on could be as low as 1, if that is a new and unused domain.   So, in achieving your marketing goals, try to go beyond just shortening the URL. Subscribe to a PRO account. That way you can change the information in your shortened URL in such a way as to really amplify the benefits of this wonderful tool.

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How ABBR Can Benefit Your Social Media Account

How ABBR Can Benefit Your Social Media Account

05.Aug.2020
Does Our ABBR URL Shortener Help Your Social Media Account?   There's no doubt that social media platforms have masses of url's. Perhaps it is the case that your business is featured on Facebook, Twitter, or any of the myriads of other social media sites that exist. As such, url extensions tend to be quite hot property, hence why sometimes a URL will have a long list of numbers following the root domain...something like 0117592353. With that being the case, how can a URL shortener such as ours help you with your business promotion?   The Benefits Of Using Our Service   There is no doubt that a shorter url WILL benefit your business. Not only is the shorter URL easier to remember, but it also allows customisation. This means that you can integrate Brands or Keywords into your shortened URL. For instance, if you are a plumber, your shortened URL could be something like https://abbr.site/01234. However, with customisation, this could become either: https://plumber/01234 or https://abbr.site/local-london-plumber. Either of those options adds just that little extra to ensuring that your content gets recognized, and indexed more effectively. Some URL shorteners contain literally only 3 or 4 characters, and whilst ours is one or two more characters, consider this: The average optimised URL can often be 20 or more characters! Consider   https://www.plumbers.co.uk/Find-a-local-Manchester-plumber   If you only count the alpha-numberic characters, then that URL has more than 45 characters! Wow! That's quite a lot to remember! So, getting a shorter URL with perhaps only 18 characters(including https) means that you have cut more than 50% from the extremely lengthy domain.   Of course, customisation of URL's with full benefits, comes from our modestly priced subscription accounts. However, you can still get the benefits of a generated shortened URL with our FREE service.   So, there we have it. Using a URL shortener is a must have, and effective tool in promoting your business or service online. Please feel FREE to use our URL shortening service whenever you need more effective online marketing for your business, anywhere in the World.        

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5 Reasons To Use Url Shorteners

5 Reasons To Use Url Shorteners

29.Jul.2020
Why Use Url Shorteners?   Brief links make URLs simpler to keep in mind and share. A common feature of a URL shortener is the ability to allow you to track and analyze which of your links are being clicked on. It also provides you a way to safeguard your links and change them later. The other school of idea is to promote your affiliate offer straight. This is easy since as an affiliate you have a particular website that is coded with your recognition number. All you have to do is promote that affiliate URL and oftentimes the merchant will provide you an e-mail solo advertisement with your affiliate URL currently set up. Depending upon how your website is set up, you may require to put a tracking code in the URL you post with your remark. If you do, I would recommend that you utilize an online marketing London tool to mask your tracking code. This 'handle' is what identifies someone on Twitter. This suggests they are asking for your username when someone asks what your Twitter handle is. For example, my twitter hand is my_window_clean. Social media websites are understood for their capability to share info across a network. This means that anybody can see a post or upgrade that is on the social networks system. However, this also implies that those people with sites might connect to the shortened URL. This is where the problem begins. On the technical side, the code can store thousands of numbers that makes them very diverse. However it is not just this, a code can keep dates that can be used to a calendar. It could send an e-mail. It could include your telephone number, other contact details, SMS (text) messages, a video and a lot of websites more. You might even have someone subscribe to a newsletter by scanning with their cellular phone. Now, scan the buzz page for two subjects, one you wish to be understood for, and a related location. , if you want to be considered an Internet marketing expert you might choose service or Web marketing.. Reduce URLs can be practical for Twitter users who wish to share links and are just allowed 140-characters for a tweet. Nevertheless, reduce URLs can be utilized by spammers, phishers, and scammers and result in your identity theft or trigger your computer system to crash. Weigh the choice thoroughly before utilizing reduce URL services.

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